Digital Empathy: Humanizing Crisis Communications

60-90 minutes

Up to 15 participants

In-person or Online

Learn to blend emotion with accuracy, craft empathetic messages across platforms, and engage stakeholders thoughtfully. Lead through crises with emotional intelligence.

Who’s It For?

This course is tailored for crisis communicators, digital media managers, public relations professionals, and executives. It’s ideal for those looking to enhance their ability to connect emotionally with their audience and improve their overall crisis communication strategy with a focus on empathy.

What You’ll Learn

  • Foundations of Digital Empathy. Balance accurate information with emotional resonance to build trust and support during crises.
  • Crafting Empathetic Digital Messages. Embed empathy into your communications, adapting tone and content for various digital platforms while maintaining an emotional connection.
  • Responsive and Personal Digital Engagement. Personalize mass communications and handle real-time interactions with emotional intelligence.
  • Measuring and Improving Empathetic Crisis Response. Evaluate the effectiveness of your empathetic communication and refine your approach through case studies and practical exercises.

By the end of this course, you’ll be equipped to lead with emotional intelligence, ensuring your digital communications are transparent and resonate deeply with stakeholders throughout the crisis.

Back to courses Book this course